Phone Leal
Industry
iPhone Retail
Client
Lucas Leal
Service
Meta Ads & Automation
Date
April 2025
Boosted Phone Leal’s monthly revenue from BRL 200k to BRL 400k by implementing advanced Meta Ads strategies and full-funnel automation.
2. Challenge
The client needed to double sales, organize lead management from WhatsApp, and improve campaign tracking to drive higher ROI and scale in the competitive iPhone retail market.
3. Solution
Implemented a custom CRM (Mercado Phone) to centralize and track all WhatsApp leads.
Developed and optimized Meta Ads campaigns with continuous A/B testing for audiences and creatives.
Built dynamic sales funnels and provided weekly metric reports using Criativivo for real-time WhatsApp notifications.
4. Result
Doubled monthly revenue in 6 months (from BRL 200k to BRL 400k+).
Increased average monthly sales to over 100 Apple devices.
Improved lead follow-up and customer experience through automation and transparent reporting.
5. Key Differentials
First successful integration of CRM and WhatsApp for automated lead tracking.
Created easy-to-read dashboards and reports, helping the client make data-driven decisions.
Achieved sustainable growth and ongoing sales increase, establishing Phone Leal as a reference in its regional Apple retail market.
