#1Lavanderia
Industry
Laundry Franchise
Client
Maria
Service
Ads Management
Date
Jan 2024 - Jul 2024
Achieved exponential growth for a São Luís-based laundry franchise in only 4 months with strategic Meta Ads campaigns and direct message automation.
2. Challenge
The laundry franchise sought to increase customer acquisition and brand recognition in a highly competitive local market, lacking structured digital campaigns and automated customer engagement.
3. Solution
Deployed Meta Ads with a focus on Message and Brand Awareness campaigns, targeting local audiences.
Implemented Manychat automation for Instagram Direct, instantly engaging leads who interacted with ads.
Used weekly analytics and visual dashboards to refine targeting and maximize results.
4. Result
Achieved a dramatic increase in sales and revenue (demonstrated in the dashboard images: Before & After).
Significant boost in customer conversations and bookings through automated Instagram Direct responses.
Notable growth in brand visibility and market share during the campaign period.
5. Key Differentials
Integrated paid traffic with direct message automation, reducing manual follow-ups and increasing conversion speed.
Customized reporting and transparent results for the franchise owner.
Positioned the laundry as a reference in digital efficiency for the local franchise sector.